Invitation
Your Event Identity
Saturday, 24 October 2026 · Congregation Beit Simcha and The Wren Loft, New York
This is the visual language of your event — the exact colours, letterforms and marks used across every printed piece. Keep it to hand: anything you or a vendor makes from these will sit naturally beside the suite.
Four inks carry the whole event, plus one deepened tone for pale paper.
Night-sky indigo
#2B2440
The lead colour. Fills the invitation, the liner, the save the date and the signage.
Paper light
#FBF6EE
The warm cream. The paper itself, and the type where indigo is the ground.
Apricot star
#F5A97F
The accent — Noa's Hebrew name and the hours on the schedule. Used on dark grounds only.
Deepened apricot
#B86F4E
The same accent, darkened for cream paper — the lighter apricot is too faint to read there.
Lilac atmosphere
#B9A7D9
Fine rules and the orbital lines. Never used for body text.
Two typefaces, and only two, across the whole suite.
NOA SHAPIRO
Raleway — every word of English, from her name at its largest to the smallest note on the menu.
נועה
Frank Ruhl Libre — Hebrew only, always set right-to-left and never stretched or decorated. Have any new Hebrew checked by a reader before it is printed.
Service at 10 AM · Congregation Beit Simcha
Raleway again, lighter and smaller, for details and running text.
Noa's name in both alphabets, held inside two crossing ellipses. The idea is a quiet one: two orbits, two languages, one person at the centre. The full mark appears on the invitation, the liner, the save the date and the signage; on busier pieces such as the menu or the seating chart it thins to a single curve entering from one corner, so it is felt rather than announced.
Use these exact colours and these two typefaces for anything you add — a printed sign, a favour tag, a slideshow. Keep the apricot for one small moment per piece rather than spreading it around, and leave plenty of empty space; the restraint is what makes the suite feel expensive. Please don't add a second accent colour or a third typeface.
Every piece, as it will be printed.
Invitation
Menu
The Day
Order of Service
Monogram
Save the Date
Reply Card
Envelope
Envelope Liner
Welcome Signage
Seating Chart